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Webinars

Video as a data source

Can quantitative research simultaneously identify new insights and confirm market opinions? Can video play a role in quantitative research? Yes it can! Through the creative use of video open ends, you will see that quantitative research can uncover...

Catalogue: Webinars 2016
Author: Frank Kelly
June 15, 2016
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Citation

Kelly, F. (2016a, June 15). Video as a data source. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/video-as-a-data-source